Author Archives: Catherine Shaw

About Catherine Shaw

Tv geek. Amateur communicator. Innovative evangelist. Infuriatingly humble Fitness fanatic. Hardcore analyst

Simple and Practical Steps to De-Optimize Your Optimized Content

Every business and every company want to secure their place on the first page of the search engine. Every effort put into your content to obtaining optimization is imperative, but, what it about when you ‘overdo’ your strategies; what if … Continue reading

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Characteristics of Top Ranked Healthcare Websites

Marketing websites do not come with expiration dates: will end on ____ or must use by ____. What happens when it is time to revamp is that the effectiveness will quietly fade a way.  Once powerful marketing messages will come … Continue reading

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Why Brand Loyalty Matters for your Healthcare Practice

Brand loyalty is the act of committing to a specific brand and will make repeated purchases there regardless of the price or convenience.  Think about it.  Is there a particular store that you will choose over another simply because of … Continue reading

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New Law in Florida Determines what Negligence is

For many personal injury claims, often there is a turn on one part being negligent or not.  However, it has multiple meanings, and in some injuries, the issue definitely does depend on whether it was a negligent or a grossly … Continue reading

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How to Make a Claim Against an Uninsured Driver

One problem with many drivers that get into road accidents is that someone on the other end might be uninsured.  You may hit someone with no cover, and that’s something that bears a heavy fine.  Driving uninsured can earn you … Continue reading

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